DS 6WR: WILD & REFINED PREMIUM SUV TO BE UNVEILED AT BEIJING SHOW

• DS 6WR, an all-new premium SUV, will be unveiled this month’s Beijing Motor Show

• Directly inspired by the Wild Rubis concept, DS 6WR features unique styling & combines SUV versatility with DS sophistication & refinement

• Powered by e-THP 160 & THP 200 engines, with 6-speed automatic transmission

DS is unveiling a sophisticated new SUV at this year’s Beijing Motor Show – DS 6WR – the first SUV for the brand.

Designed in Paris and directly inspired by the Wild Rubis concept car, DS 6WR is a premium SUV and a new approach for DS: rebellious, untamed, yet pure and sophisticated. Following on from DS 5LS, this is the first SUV for the brand and represents the next stage in the development of DS in China and around the world.

The unique body lines combine SUV styling with DS design cues. At 4.55m long, 1.86m wide and 1.61m tall, with a long wheelbase of 2.73m and 19-inch wheels, DS 6WR’s generous dimensions meet the needs of premium SUV buyers in terms of space, versatility and dynamics.

DS 6WR is specified with Grip Control – for optimised traction on all types of terrain – without the need for a four-wheel drive system. This benefits both fuel consumption and CO2 emissions. The e-THP 160 and THP 200 powerplants are mated to a 6-speed automatic gearbox and feature sequential direct injection with a high-pressure pump and a twin scroll type turbocharger.

A truly modern SUV, DS 6WR’s body is wide and low with unique, charismatic styling. There is a chrome-finished side signature with aluminium bars that accentuate the impression of height and sculpted rear wings. The new front end identity, inaugurated by DS 5LS, features ‘DS Wings’, a new grille design that takes its name from the two chrome-finished wings connecting it to the headlamps. The incisive light signature features Xenon technology and DRLs that appear in a tuning-fork layout.

At the rear, the lights appear integrated into the wraparound tailgate. The glass is set in chrome, further underlining the 3D design of the lights. To complete the rear signature, DS initials are embossed on the side of each light cluster. The sculpted style of the wraparound tailgate is underlined at the base with a chrome finish and a twin exhaust.

Following DS5 in September 2013 and DS 5LS, which was launched at the end of March this year, DS 6WR will be the third DS model to be built in China at the Shenzhen site. DS 6WR will be introduced by end of the year in China in the first instance. Another locally built model will also be unveiled in the coming months. The development of DS is underpinned by an expanding network with 56 ‘DS Stores’ in the country’s biggest cities.

The Beijing Motor Show takes place at the China International Exhibition Centre from 20-29 April 2014.

DS 6WR: WILD AND REFINED

Designed in Paris, the capital of luxury and fashion, the DS 6WR is a new take on DS: rebellious, untamed, yet pure and sophisticated. Its original body lines combine the powerful lines of an SUV with the sophisticated design cues of DS.

Powerful, elegant lines

Like the Wild Rubis concept car that heralded this new premium SUV, DS 6WR is a strong, spectacular vehicle whose flowing contours convey the homogeneity of its design.

This latest model from the DS brand is 4.55m long, 1.86m wide and 1.61m tall with an exceptionally long wheelbase of 2.73m. These generous dimensions convey power and strength and also give the car an inviting look. In this way, it meets the real needs of premium SUV buyers in terms of features and versatility. With the 19-inch wheels at each corner, it promises exceptional driving sensations.

At the Beijing Motor Show, DS is unveiling a new model that is both powerful and sophisticated, the DS 6WR. Directly inspired by the Wild Rubis concept car, this premium SUV clearly carries the DS genes. Unique, inspired and emotional, immediately recognisable and exceptionally sophisticated. A strong vehicle with real character, continuing the DS story in China. After the DS 5LS, this first brand SUV is the next stage in the development of DS in China and around the world.

The DS 6WR also features Grip Control. This technology optimises traction on all types of terrain without a four-wheel drive system and while limiting both fuel consumption and CO2 emissions. Further illustrating this model’s advanced technology, the e-THP 160 and THP 200 engines feature sequential direct injection with a high-pressure pump and Twin Scroll type turbocharger. They are mated to a 6-speed automatic gearbox.

Refined, sophisticated styling

With its original proportions and charismatic looks, the new DS 6WR is one of the most modern SUVs around. Wide and low, the unique body style expresses both strength and power without sacrificing a sense of sophistication, expressed in the sensual, voluptuous styling.

The elegant DS 6WR features a unique chrome-finish side signature. The aluminium bars accentuate an impression of height, underlining the dynamic looks of this new model, before plunging back into the sculpted lines of the rear wing.

DS 6WR sublimates the new front end identity inaugurated by the DS 5LS with “DS Wings”. This attractive, new grille of sculptural design takes its name from the two chrome-finish wings connecting it to the headlamps. The taut arc formed by these lines gives the front end a dynamic, modern look. The specially designed grille also features the DS logo. It is further enhanced by a rich, incisive light signature with DRLs in a tuning-fork layout and Xenon technology.

At the rear, the lights appear to be built into the wraparound tailgate as part of a new layout. The glass of the rear light is set in chrome, like a jewel, further underlining the light signature and 3D design of the light functions. In pursuit of perfection, the DS initials are embossed on the side of the light with the DS emblem. The sculpted style of the wraparound tailgate is underlined at the base by a chrome finish with a twin exhaust.

A new vehicle at the heart of the DS offensive in China

This new model is the next step in the development of the DS brand in China. Following the DS5 in September 2013 and the DS 5LS launched at the end of March, the DS 6WR will be the third DS model to be built in China at the Shenzhen site. The DS 6WR will make its debut at the end of the year, in China in the first instance. And DS is not stopping there, since another locally built model will be unveiled in the coming months.

The development of DS is underpinned by an expanding network with 56 DS STORES in the city’s biggest cities.

TECHNICAL CHARACTERISTICS

Length: 4.55m

Width: 1.86m

Height: 1.61m

Wheelbase: 2.73m